Fantastic Bus
Designed by Leo, Sunny, Hermione, Betty
Fantastic Bus encourages people to live a low-carbon lifestyle and reduce pollution to the environment. It is an industrial but also experience design project. It aims to make the bus experience better, so people will take the bus instead of a car.
![003.jpg](https://static.wixstatic.com/media/e8eb43_e5d88eb756654f6ca59c05a150665ca2~mv2.jpg/v1/fill/w_1641,h_923,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/003.jpg)
![BUS FINAL_副本.001.png](https://static.wixstatic.com/media/e8eb43_fd751b6f3cb5463c97fbc085f45fe71e~mv2.png/v1/crop/x_0,y_86,w_958,h_454/fill/w_81,h_38,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/BUS%20FINAL_%E5%89%AF%E6%9C%AC_001.png)
![BUS FINAL_副本.001.jpeg](https://static.wixstatic.com/media/e8eb43_0d95d42944f242ba97f597602a30ee4d~mv2.jpeg/v1/fill/w_193,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/BUS%20FINAL_%E5%89%AF%E6%9C%AC_001.jpeg)
Carbon monodioxide
Buses emit only 20% as much carbon monoxide per passenger mile as a single-occupant auto.
Amount of used energy for Commuter
Commuter trains use 23.7% less energy per passenger mile than a typical automobile.
Less Traffic
More Bus Passengers
Less Pollution
Purpose
Attract people who love to use a car and another car to use a bus.
To attract people to use the bus instead of a car, here is what my group member and I do.
1. Brain Storm
Create Stage Holder Map
![Untitled1.gif](https://static.wixstatic.com/media/e8eb43_e0526a0a5afc4b36977fb200c4eb79fd~mv2.gif)
2. Find out reasons
Ask people who takes car only experience current bus system
![Untitled1.gif](https://static.wixstatic.com/media/e8eb43_e0526a0a5afc4b36977fb200c4eb79fd~mv2.gif)
3. Record Problem
Write down and organize problem from the bus taking experience
![Untitled1.gif](https://static.wixstatic.com/media/e8eb43_e0526a0a5afc4b36977fb200c4eb79fd~mv2.gif)
![IMG_8770.JPG](https://static.wixstatic.com/media/e8eb43_3de68856e32344eea7f997b6232f5dd7~mv2.jpg/v1/crop/x_0,y_115,w_3024,h_3802/fill/w_70,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_8770_JPG.jpg)
Bus Direction
It is easy to get on the wrong bus even is the right number because it could be in the wrong direction.
![IMG_8767.JPG](https://static.wixstatic.com/media/e8eb43_3127706ef09048a498497fc7b365006a~mv2.jpg/v1/crop/x_1031,y_1225,w_1395,h_1754/fill/w_70,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_8767_JPG.jpg)
Payment and Receipt
People who don't take the bus but want to try, don't have a clipper card and enough cash with them.
![IMG_8779.JPG](https://static.wixstatic.com/media/e8eb43_3a6595f055a44beeb0c6589636d90eba~mv2.jpg/v1/fill/w_70,h_53,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_8779_JPG.jpg)
Bus Station Signal
When people finally get inside of the bus and sit down, they might miss the timing of getting off because of using their mobile phone.
![IMG_8078.JPG](https://static.wixstatic.com/media/e8eb43_05809f9a1c4946dab418eec946cf549d~mv2.jpg/v1/crop/x_0,y_115,w_3024,h_3802/fill/w_70,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_8078_JPG.jpg)
Waiting Bus
While waiting for the bus, it is very easy to miss the bus because most people will play on their phones.
![image9.jpeg](https://static.wixstatic.com/media/e8eb43_47ee0ab378e14c62b36ec2209331c8d6~mv2.jpeg/v1/crop/x_0,y_71,w_1875,h_2357/fill/w_70,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/image9.jpeg)
Crowded Entrance
While during the commuting time, it is very crowded to enter the bus and get off it also.
![image8.jpeg](https://static.wixstatic.com/media/e8eb43_adac24030fe94a04998a63e38167b85a~mv2.jpeg/v1/crop/x_0,y_71,w_1875,h_2357/fill/w_70,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/image8.jpeg)
Confuse Sign
when people arrive, some station is damaged and full of other information which is hard to recognize.
4. Find out solution
Sketch ideas and seek the possibility. ( Sketches made by Betty and Sunny)
Fantastic Bus Experience Process
Fantastic Bus Experience Process
Comparison
After
Before
![IMG_8779.JPG](https://static.wixstatic.com/media/e8eb43_eea119ef72a341d492b1288424ac9fd1~mv2.jpg/v1/fill/w_123,h_92,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_eea119ef72a341d492b1288424ac9fd1~mv2.jpg)
![111_edited.jpg](https://static.wixstatic.com/media/e8eb43_897c09db8f8942dc92fc7e68a4eb1358~mv2.jpg/v1/fill/w_123,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_897c09db8f8942dc92fc7e68a4eb1358~mv2.jpg)
After
Before
![1a39-iypetiw0426869_edited.jpg](https://static.wixstatic.com/media/e8eb43_971415a94cc946baabbaf1faf4e6511a~mv2.jpg/v1/fill/w_122,h_81,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_971415a94cc946baabbaf1faf4e6511a~mv2.jpg)
![004.jpg](https://static.wixstatic.com/media/e8eb43_7136682ca60a483bb596b25af9d47731~mv2.jpg/v1/fill/w_123,h_69,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_7136682ca60a483bb596b25af9d47731~mv2.jpg)
Crowded
Issue
During the commuting time, the normal bus will cause crowded situations because of interior arrangement and also people don't follow the specific door to get in and out.
![2.jpg](https://static.wixstatic.com/media/e8eb43_e76aa7cbbd7b4a209e5d7a5f305cdca2~mv2.jpg/v1/fill/w_106,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_e76aa7cbbd7b4a209e5d7a5f305cdca2~mv2.jpg)
Solution
We arrange the seats and interior and make it able to fit more people during commuting time.
We also put up a green and red signal light on top of the door to remind people to use the right door to enter.
![3.jpg](https://static.wixstatic.com/media/e8eb43_c1390645fdc04e96adfe0896dedfe293~mv2.jpg/v1/fill/w_106,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/e8eb43_c1390645fdc04e96adfe0896dedfe293~mv2.jpg)
![002.jpg](https://static.wixstatic.com/media/e8eb43_7ef896d126de4006846acb05363c55b2~mv2.jpg/v1/fill/w_242,h_136,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/002.jpg)